Beyond social media:  Focus on social strategy!

We are living in the time of a bold surge in expressive capability, globally, both individual and collective. 1 billion people are using Internet; still a minority of humanity but the glass is getting half full.  The term "social media” does not capture the whole picture because what is happening is much more than a media revolution.  In the near future, sustainable success will belong to organisations that configure themselves so that can benefit from engaging the full creative potential of the members people and their social networks.

Organisations that configure themselves as to benefit from engaging the full creative potential of people and their social networks, will know sustainable thriving. Those who remain in the structures we inherited from the previous era – which prevent the free flow of information, inspiration and imagination – will unavoidably fall behind. We want to help you being among those who don’t.

Accelerating that flow in Web 2.0 environments significantly reduces financial and human costs, augments agility and the quality of engagement. It can also make Gen X and Gen Y contributors feel more at home. Whether you want to create an enterprise social network, or a network to support a sustainability project that you work on with others in your region, you need to grow mastery in "social network architecting."

It is a craft that includes: sensing the needs and aspirations of the networks members; connecting meaningfully more parts of the whole; using the combined power of 5 types of innovation infrastructure, optimized to fit your purpose. You can find an introduction to a useful framework for social network architecting, which we call the "Collaboration Campus" here.

We offer to help you turn your boldest vision into action and reality, by developing your social media strategy, designing online communities of your internal and external stakeholders, and training/coaching your community hosts and facilitators. What supports those offers is our founder’s decades of experience in developing virtual teams and communities in and across organisations, combined with the talents of our global network of social media thought leaders and seasoned community hosts.

One more thing. We take on only few assignments at a time, as to provide each one with our best attention. The ones that we do support, we serve with full engagement. What it means is that if you and CommunityIntelligence decide to work together, then our commitment to your results is as unwavering as to our own. No difference.

Contact us to explore how we can help.

To look up a list of our sample projects involving social computing, click here.